Line, the corporate best-known for its well-liked Asian messaging app, is doubling down on video games after it bought a controlling stake in Korean studio NextFloor for an undisclosed quantity.
NextFloor, which has produced titles like Dragon Flight and Future Kid, shall be merged with Line’s video games department to shape the Line Video games subsidiary. Dragon Flight has racked up 14 million customers since its 2012 release — it clocked $1 million in day-to-day income at top. Future Kid, a more recent free up in 2016, crowned the charts in Korea and has been well-liked in Japan, North The usa and past.
Line’s personal video games are curious about its messaging app, which supplies them get right of entry to to social options similar to good friend graphs, and they’ve helped the corporate grow to be a income era gadget. Along source of revenue from its booming decal trade, in-app purchases inside of video games made Line Japan’s highest-earning non-game app writer remaining yr, in keeping with App Annie, and the fourth best international. For some perception into how prolific it’s been over time, Line is ranked as the 6th best incomes iPhone app of all time.
However, regardless of income good fortune, Line has struggled to grow to be an international messaging large. The massive weapons WhatsApp and Fb Messenger have in way over a billion per month customers each and every, whilst Line has been caught across the 200 million mark for a while. Maximum of its numbers are from simply 4 international locations: Japan, Taiwan, Thailand and Indonesia. Whilst it’s been ready to faucet the ones markets with further products and services like ride-hailing and bills, it’s indisputably below drive from the ones extra the world over a hit competition.
With that during thoughts, doubling down on video games is smart and Line mentioned it plans to concentrate on non-mobile platforms, which can come with the Nintendo Transfer amongst others consoles, from the second one part of this yr.
Line went public in 2016 by means of a twin U.S.-Japan IPO that raised over $1 billion.